Our Story

We are a family-owned food brand and one of the UK’s leading fast-casual dining companies serving authentic eastern fusion food since 2010.

Today, we have become synonymous with providing freshly-cooked, amazing tasting and authentic food focused on a customer-led experience. Blending our own secret recipes with Indo Chinese inspired fusion, our aim is to provide the best food products at the best value for money. Our attention to detail, great-tasting food and customer-focus has led us to gaining a legion of dedicated fans across the UK.


How it started

Setting the dining world alight since 2010

In 2010 Mohammed Umar founded the Oodles concept, opening his first store in Leicester. The initial focus was on a small menu concentrating on food quality and service. Experimenting on his dishes and working with his customers, he refined his dishes over the next 24 months embracing the fusion of spice and ingredients from various continents. As popularity grew the second store was opened in Leicester City Centre in 2014.

A step into franchising

The start of a successful franchise journey

In late 2018, Oodles stepped into the world of franchising starting with our first ever franchised store in Birmingham. The success allowed us to validate our business model and we followed that with our second franchised store in Derby. It wasn’t long until we entered the London territory with our first franchised store in Walthamstow in 2019.

Where we are today

Growing as planned

As we continue to grow, 2023 will see us exceed our target of 50 Oodles stores. This progression includes our expansion into Scotland and Wales as we continue to acquire territories across the whole of the UK. The beginning of 2023 saw us relocate to a brand new Head Office space in the centre of Leicester City.

Where we want to be

the vision of greatness

We aim to have at least 100 Oodles stores in the UK and an international presence by 2025. With our first step of expanding into Dubai, we are currently in discussions with potential franchise partners looking to open in Saudi Arabia, America and Canada.

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